A Curriculum for Business Design

Ryan Jacoby’s newish blog do_matic is all about business design, so he proposed a futuristic curriculum for an advanced degree in the subject. Bookmark this one because he comes out swinging. Even though design thinking is a bit trendy, Ryan provides it with a sense of longevity by balancing it with essential “non-design thinking” (I don’t know what else to call it). This is a great overview of everything that creative business professionals need to understand, wrapped in a cool story about a student seeking this knowledge. Some of my favorite courses (for what it’s worth) are:

  1. BDES 266 | Organizational Design and Culture (Charts & Farts)
  2. BDES 126 | Creating Infectious Action (CIA)
  3. BDES 105 | Empathy, Inspiration and Alternative Data (Eyes & Ears / AltDat)

Finally, this comment from Ryan is an important point:

I’m not envisioning a “business for designers” curriculum or a “design for business-types” curriculum. It isn’t Design+Business or Business+Design, but instead the program would be focused on the new discipline of business design: a practical mix of entrepreneurship, commerce and art all with the “making” focus you mention.

Tags: ,

Monday, June 1st, 2009 Ideas

No comments yet.

Leave a comment

On Twitter

  • It's cute when people get on board with social media and start sending you articles about it. 4 days ago
  • It's cute when people get on board with social media and start sending you articles about it. 4 days ago
  • Skin crudo with raspberry coulis! 4 days ago
  • Skin crudo with raspberry coulis 4 days ago
  • Like! RT @Behance: Dotted with kaleidoscope images, this flexible planner allows you to "create your own week." http://cot.ag/bzAkW6 6 days ago
  • More updates...

Posting tweet...