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Order Zovirax, Should we designers style products based on our own aesthetic preferences, even if the target market is someone different.

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Sunday, September 28th, 2008 Ideas

4 Comments to Order Zovirax

  1. A designer who I think is extremely smart, Marti Guixe, said something to the effect that all formal aesthetic preference is cultural and attempting to impose an aesthetic is tantamount to colonialism.

    If you look at Guixe’s work, I think you will notice that it is 99% about the content of the idea and 1% about form as a necessary evil, so to speak.

  2. jarrod beglinger on September 29th, 2008
  3. [...] I’ve been thinking about the right approach for designers to take on styling, this great example of designing for designers came to me. An unnamed industrial designer [...]

  4. Industrial Designer’s Dream House | Michael Roller on September 29th, 2008
  5. the conventional wisdom is that the designer should put him/herself in the shoes of the user and design accordingly, and certainly this approach is the safest. however, the products we admire the most (both designers and consumers) are usually those that break from the expected and fly in the face of the conventional wisdom. for example, it’s hard to think of anything wrong with the ford taurus, but it’s also very hard to think of anything right with it either.

    practically speaking, it’s hard to designers to stay employed if they are iconoclasts that refuse to make compromises and design by the guidance of their own aesthetic compass, but breakthrough products are usually the result of just that.

    so to me the question the designer must ask him/herself is whether the product at hand should be thought of in evolutionary or revolutionary terms. there isn’t always a clear answer, but if it does call for a revolution, consider designing for yourself.

  6. finn mckenty on September 30th, 2008
  7. [...] a week ago, I asked a question on how we should approach the styling of products. Thanks to everyone who gave me feedback and [...]

  8. Thoughts on Aesthetics | Michael Roller on October 5th, 2008

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